AI-powered synthetic data is transforming user research. As "synthetic users" gain popularity for rapid testing, the key question remains: can artificial insights replace real human feedback?
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A well-designed employee experience can leverage productivity, salvage reputation, or create new sources of revenue – even in places you wouldn’t expect, like a regional hospital.
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Design high-quality and efficient services with service blueprint. Besides understanding the customer journey, it helps optimize the process of customer service.
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Companies in the top NPS quartile outperform their competitors with 25 % higher revenue growth. However, success lies not in the score itself but in how companies act on the insights.
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Choose the right metric to measure customer experience with your company, service or brand. Our 9-page cheatsheet provides you with directions and mathematical formulas.
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