Want to launch a new CX initiative, but your superiors want to see a financial benefit? Set up metrics to show leadership that a better customer experience can actually earn them money.
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Alexander Jančo from Packeta: "Everyone claims to be customer-oriented, but that isn't enough for me. We want to be customer-obsessed."
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Lucia Ciranová from the Government Office of the Slovak Republic: "When you’re working on something that should be innovative in 2 years, you have to think 15 years ahead"
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When designing human-machine interfaces, the context in which the interaction happens is crucial. Car infotainment taught us 5 rules valid for whatever HMI you design.
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Petr Šmíd from Air Bank: "We don't particularly love NPS, but it quite well expresses the relationship with customers."
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