Here is why you don't fully utilize customer data
Do you think customer centric approach is about mastering UX in the product development phase? We believe the process starts much earlier.
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Experiment Card
Build experiments to validate your assumptions.
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On a scale of 1 to 10, how customer-oriented is your business?
For agency like us, it's quite easy to see how customer-oriented our clients are. The challenges that companies face are often repeated, and this has allowed me to prepare a simple model of CX maturity.
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LB* Quality Timeline - A framework for purposeful achievement of high-quality design
Customer experience is not determined solely by good UX. In the design process, we also encounter opportunities that influence the entire CX and the client's business.
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Minimum Viable Podcast #10: The Evolution of Design
"Design is a good tool for envisioning the future," says Designer and consultant Anton Schubert.
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