Author

Dominika Babulicová

Marketer with passion in building communities around brands with a positive impact— LB* during working hours, TEDxBratislava on her spare time.

Improve your product value with the Jobs-to-be-done framework

Posted by Dominika Babulicová on June 14th, 2019

Improve your business, design and marketing strategy with the Jobs-to-be-done framework (JTBD) and build products and services that your customers love.

Design systems—a holy grail of customer-centric companies

Posted by Dominika Babulicová on April 2nd, 2019

Design system – the mighty source of universal truth for every customer-centric company. But how does it actually affect your project team and is it worth building one on your own?

Mapujeme, čo sa deje v zákazníckych mysliach, vraví o UX Michal Blažej

Posted by Dominika Babulicová on September 14th, 2018

Ako štyria stredoškoláci založili firmu, z ktorej je dnes najväčšie UX štúdio na Slovensku? A stačí na UX sedliacky rozum? Pozrite si odpovede Michala Blažeja v talkshow Marketing Backstage.